Introduction
We are committed to protecting your privacy and providing a secure and enjoyable online experience. This Privacy Policy governs the manner in which we collect, use, maintain, and disclose information collected from users (each, a “User”) of totem (the “Service” or “Site”).
Personal identification information
We may collect personal identification information from Users in various ways, including but not limited to when Users visit our Site, register, connect an advertising account, place an order, subscribe to a service, respond to a survey, or fill out a form. Users may be asked for, as appropriate, name, email address, mailing address, phone number, and payment information. We will collect personal identification information from Users only if they voluntarily provide it.
Non-personal identification information
We may collect non-personal identification information whenever Users interact with our Site. This may include browser name, type of device, technical information about Users’ means of connection (e.g., operating system, Internet service provider), and general usage statistics.
Payment information
We may collect payment information when Users purchase a subscription or service. This information is used solely for the purpose of processing payments and is securely handled by our payment processing partners.
Advertising Platform Integrations
Our Services connect to third-party advertising platforms, including Google Ads, Meta Ads, and LinkedIn Ads, through their official APIs. When you authorize these connections, we may access:
Campaign, ad set, and ad performance metrics
Audience, targeting, and spend data
Other account information you explicitly approve during the connection process
We use this data solely to generate narrative performance reports and deliver insights back to you.
We do not:
Sell or trade your advertising data to third parties
Share your advertising data outside of what is necessary to operate the Services
Use your advertising data for marketing unrelated to providing reports
You may revoke our access to your advertising accounts at any time by removing our app’s permissions from the respective platform (Google, Meta, or LinkedIn).
Use of these integrations is also subject to the respective platform policies:
Google Privacy Policy
Meta Privacy Policy
LinkedIn Privacy Policy
How We Use Collected Information
totem may collect and use Users’ information for the following purposes:
To provide services: Data collected from advertising platforms is used to generate narrative performance reports.
To process transactions: We use information you provide when placing an order only to deliver that order.
To send communications: We may use your email to send reports, respond to inquiries, and share product updates.
How We Protect Your Information
We adopt appropriate data collection, storage, and processing practices, along with security measures, to protect against unauthorized access, alteration, disclosure, or destruction of personal information, usernames, passwords, payment details, and advertising account data stored on our Site.
Sharing Your Personal Information
We do not sell, trade, or rent Users’ personal identification information to others. We may share limited, non-identifying demographic information in aggregate for purposes such as improving the Service. We may also share information with trusted vendors and service providers who assist in operating our Services, provided they are bound by confidentiality agreements.
Cookies
Our Site may use “cookies” to enhance User experience. Users may choose to set their browser to refuse cookies or to alert them when cookies are being sent. If cookies are disabled, note that some parts of the Site may not function properly.
Data Retention and Deletion
We retain your information only as long as necessary to provide our Services or comply with legal obligations. You may request deletion of your personal data or connected advertising data at any time by contacting us at hello@totemhq.com
Changes to This Privacy Policy
We may update this Privacy Policy at our discretion. When we do, we will post the updated date at the top of this page. We encourage Users to frequently check this page for updates and acknowledge that it is your responsibility to review this policy periodically.
Contact Us
If you have any questions about this Privacy Policy or our practices, please contact us at:
totem
hello@totemhq.com